Internet Marketing Television case study part 1
It has been quite some time since I last wrote about InternetMarketingTelevision (IMTV). Folusho Orokunle is the owner of IMTV. As I said in the last article, IMTV is really a training boot camp, filled with step-by-step video tutorial. It covers a wide range of topics and more contents are added in every week.
If you have not read my previous article on Internet Market Television, you can access it through the link at the bottom of this page.
Now, I am going to show you a case study on how Folusho profited from an affiliate program called the Ultimate Wealth Package (UWP). The main idea here is to learn the strategies of how Folusho earned $1350 from UWP within 3 months and how to implement these strategies onto other affiliate products and services.
Click the link below to watch the video.
Case study on the Ultimate Wealth Package
I will give a brief description about the video. First, Folusho emphasized his purpose of creating this case study video. He wanted to impart his strategies on how to promote affiliate products and services. So he used UWP as a case study.
Folusho used two keywords, that is “Ultimate Wealth Package” and “UltimateWealthPackage”. For the former keyword, he found that his website was listed in the ninth position on the first page of Google search engine. As for the latter keyword, his website was placed in the fifth position on the first page. His paid advertisement for this particular keyword was listed on the third page.
Thereafter, Folusho showed us his Google Adwords campaign for promoting UWP. He revealed everything, from the advertisement copy, keywords used, cost per click pricing and his costing. I was surprised that he used only a few keywords and the terms he used were mainly Ultimate Wealth Package.
Folusho gave suggestion on what keywords to use when promoting affiliate products and services. He also suggested using quotes and square brackets for the keywords. As this will bring in more targeted traffic to your website.
In Google Adwords, having quotes between a keyword means that you want the search term to be same as the keyword, following the same order, with allowance to extra words included. By having square bracket, you only want the search term to match exactly the same as the keyword, following the same order, with no extra words around.
Folusho also revealed the method to research the demand of a product. He went to SEO Book Keyword Suggestion Tool to find out what was the search volume of UWP in Google and Yahoo every month. We can perform that research for other product too.
Towards the end of the video, he reinforced the idea that there is no need to spend a lot of money to make money on the internet. In fact, you can learn more strategies from InternetMarketingTelevision.
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